Archive Record
Images
Metadata
Title |
Alterations: Soda and Lunch Department Elevations |
Object Name |
Drawing |
Collection |
S.H. Kress & Company Collection |
Description |
Pencil drawing of soda and lunch department elevations (including electrical). Drawing done in 1951 for the original building alterations. Revisions made in 1952, which are noted on the drawing. |
Context |
The S.H. Kress & Company, founded by Samuel H. Kress, opened over 300 5-10-25 cent stores in thirty states from New Jersey to Florida and across to California, Oregon, Washington, and Hawaii. The first Kress store opened in Memphis, Tennessee in 1896. Many of the early Kress stores started out in rented spaces. By 1909, the Company began to open its stores in new structures created by S.H. Kress & Company architects like Edward F. Sibbert and Seymour Burrell, or built for it by contractors and held under lease. The Kress stores particularly thrived during the Great Depression, as they sold inexpensive products in luxurious spaces. Kress stores ranged in architectural styles, from Neoclassical to Art Deco to Modern and International. Towards the end of the S.H. Kress & Company life, shopping centers and malls overtook free-standing commercial buildings as the preferred retail locations, and new Kress stores were placed in large multistore structure. In 1964, the S.H. Kress & Company was purchased by Genesco, Incorporated, and the company was liquidated in 1980 and 1981. Some of the buildings have been demolished, while others have been renovated and adapted. The documents, plans, photographs, and objects that were gifted to the National Building Museum by numerous donors provide a rich array of information relevant to business, social, architectural, land use, race relations, and commercial history in the United States. |
Catalog Number |
1989.13.2.2.146 |
Credit Line |
Courtesy of National Building Museum, gift of Genesco, Inc. |
Area / Region |
Birmingham, Alabama |
Building Information |
Building Style: Modern with Art Deco details Façade Material: Terra cotta Genesco Store Number: 7 Address: 1900 Third Avenue Drawing Number: E-6 |
Creator |
S.H. Kress & Company |
Year |
1951 |
Donor |
Genesco Inc. |
Medium |
Linen |
Scale |
1/2 in = 1 ft |
Dimension |
28 5/8" x 39 5/8" |
Lexicon category |
8: Communication Artifact |
Related Publications |
Wilkerson, Susan, and Hank Griffith. A Guide to the Building Records of S.H. Kress & Co. 5-10-25 Cent Stores at the National Building Museum. Edited by Joyce Eliiot. Washington, DC: National Building Museum Publication Office, 1993. |
Search Terms |
1951 linen alterations soda lunch department elevation electrical Terra Cotta Art Deco National Register of Historic Places 1900 Third Avenue Birmingham Alabama Store 7 Mercantile District S.H. Kress & Co Third Avenue terracotta corner location attached steel frame exterior streamlines lot main retail district sleek five-story clad white rounded fenestration strong horizontal lines sales area wood paneled walls ceiling feet travertine floor height geometric motif racially segregated drinking fountain restroom liquidated drawing |
Address |
Birmingham, Alabama |